Google Vehicle Listing Ads (VLAs)

Showcase Real Inventory at the Top

Google Vehicle Listing Ads place your actual inventory photos and pricing at the top of relevant search results, capturing more clicks and conversions.

Daily Inventory Feeds

Accurately show pricing and availability

Direct Links

Traffic is sent directly to VDP pages on your site to give shoppers info on specific vehicles and increase conversion

Works with SEM

Supercharge your search with comprehensive coverage

Decreased Cost Per Click

VLAs often have a lower cost per click due to the visual element and up front pricing info.

How This Works

Upload Feeds

Feeds are input to Google Merchant Center and utilized directly in the Google VLA platform

Sync Pricing & Photos

Pricing and photos are pulled directly from your inventory feed

Monitor Results

The Drive Auto team is continually looking through the campaign to ensure optimal strategies

Sales Attribution

See how our Sales Attribution connects SEM directly to vehicle sales, giving you full visibility of ROI.

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Co-Op Assistance

Many OEMs are now allowing VLAs to be reimbursed via co-op funds. See how our team can handle it all for you.

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Next Steps

Interested in boosting search visibility even further?