Drive Auto CXM

Centralized Data, Automated Marketing, and Attribution in One Platform

The Drive Auto CXM unifies your data management, marketing automation, and attribution in a single solution.

Unified Customer Profiles

Merge DMS, sales, service records, and third-party data

Automated Campaigns

Specific campaigns trigger when prospects hit key milestones

Third-Party Lead Integration

All leads live in one dashboard

Equity Mining

Identify which customers are prime for an upgrade

Attribution

Combine with Sales Attribution to track every lead’s journey to the final sale

  1. Onboard Data: The Drive Auto onboarding team will work with your providers to integrate your DMS, IMS, and external sources

  2. Segment & Score: The CXM will score each profile

  3. Automate Campaigns: The Drive Auto Media team will set up campaigns across email, social, display, and more

  4. Analyze & Refine: See your results with real sales attribution

All your marketing data and campaign metrics in one place—no more siloed systems.

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